City of Madison - File #: 23090

• File #: 23090
• Version: 3
• Name: SUBSTITUTE - Directing the Alcohol Policy Coordinator and Economic Development staff to develop a downtown alcohol license management and business development plan by July 5, 2013.
• Type: Resolution
• Status: Passed
• File created: 6/30/2011
• In control: COMMON COUNCIL
• On agenda: 7/5/2011
• Final action: 7/5/2011
• Enactment date: 7/7/2011
• Enactment #: RES-11-00624
• Title: SUBSTITUTE - Directing the Alcohol Policy Coordinator and Economic Development staff to develop a downtown alcohol license management and business development plan by July 5, 2013.
• Sponsors: Michael E. Verveer, Shiva Bidar, Lisa Subeck, Scott J. Resnick, Satya V. Rhodes-Conway

Date	Ver.	Action By	Action	Result
7/5/2011	3	COMMON COUNCIL	Adopt With Friendly Amendment	Pass
6/30/2011	1	Council Office	RECOMMEND TO COUNCIL TO ADOPT UNDER SUSPENSION OF RULES 2.04, 2.05, 2.24, & 2.25 - MISC. ITEMS

Fiscal Note
No appropriation is required. Existing staff resources will be used to develop the plan.
Title
SUBSTITUTE - Directing the Alcohol Policy Coordinator and Economic Development staff to develop a downtown alcohol license management and business development plan by July 5, 2013.
Body
WHEREAS, the City of Madison has had an Alcohol License Density Ordinance since October 5, 2007; and

WHEREAS, a modified version of the Alcohol License Density Ordinance is being proposed for Council approval on July 5, 2011; and

WHEREAS, regulation and management of alcohol licensed establishments are components in curbing over-consumption in downtown Madison; and

WHEREAS, all stakeholders agree that a diverse business mix is a desirable goal for the continued vibrancy of the Madison downtown area; and

WHEREAS, all stakeholders further agree that alcohol licenses are inherently linked to the business mix in the Madison downtown area; and

WHEREAS, comprehensive data is necessary to develop plans to support such a business mix;

NOW, THEREFORE, BE IT RESOLVED that the Madison Common Council directs the Alcohol Policy Coordinator, and Economic Development staff, Public Health, and Police Department staff to develop an alcohol license management and business development plan for the Central Commercial District. The plan should include:

· Basic data on downtown liquor licenses, alcohol-related crime and disorder, population, business mix, relative number of formula and non-formula stores, number of locally-owned businesses, rental rates, and market strengths and weaknesses.

· A review of how alcohol license holders are reviewed and regulated.

· A review of best practices in peer cities for both alcohol license management and downtown business development, including ways in which other cities promote a healthy mix of retail and entertainment and promote locally-owned, and non-formula businesses.

· Recommendations of policies to incentivize recruitment and retentio...