Fiscal Note
The proposed resolution authorizes the City to enter into an agreement with the Steve Stricker American Family Insurance Foundation (Foundation) for the use of the parking lots in Cherokee Marsh Conservation Park-North Unit, from June 1 through June 7, 2026, with an option to extend the same terms and conditions for 2027. The Foundation will pay the City an amount of $14,000 for the seven days of use in 2026, and $14,000 for seven days of use in 2027 if the option is exercised. Revenue will be collected in the Parks Division's Operating Budget (Munis #51246-43710).
Title
Authorizing the Mayor and City Clerk to execute a Parking Lot and Driveway Use Agreement with the Steve Stricker American Family Insurance Foundation for the use of the parking lots in Cherokee Marsh Conservation Park-North Unit during the American Family Insurance Championship in 2026 and 2027. (District 18)
Body
WHEREAS, the 2026 American Family Insurance Championship (“Event”) is an annual professional golf event that will be taking place on June 1-June 7, 2026 at TPC Wisconsin, a golf course located at 1659 Players Drive in Madison; and,
WHEREAS, the Foundation will be working with American Family Insurance, PGA Tour Champions, and representatives of TPC Wisconsin on the Event; and,
WHEREAS, Event planners have identified a need for controlled off-site parking to serve the needs of Event; and,
WHEREAS, TPC Wisconsin is located in an area of the City that does not have much existing off-site parking infrastructure; and,
WHEREAS, the City owns lands immediately adjacent to TPC Wisconsin, the Cherokee Marsh Conservation Park-North Unit (the “Park”). The 946-acre park has two parking lots located off of N. Sherman Ave. just to the north of TPC Wisconsin, one lot being directly off of N. Sherman. Ave. (the “Southern Lot”) and the other lot (the “Northern Lot”) accessible by a roughly 2000 foot long park driveway off of the end of N Sherman Ave. (the “Driveway”); and,
WHEREAS, in ...
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