Madison, WI Header
File #: 04086    Version: 1 Name: advertising in bus shelters
Type: Charter Ordinance Status: Passed
File created: 7/5/2006 In control: Mayor's Office
On agenda: 10/17/2006 Final action: 10/17/2006
Enactment date: 11/2/2006 Enactment #: CHA-06-00006
Title: Creating Section 31.04(6)(e)2. as a Charter Ordinance, creating new Subdivision 3.51(4)(i) as a Charter Ordinance, and renumbering current Subdivisions 3.51(4)(i) through (k) to (j) through (l), respectively, and renumbering current Section 31.04(6)(e) as 31.04(6)(e)1, all to allow the City to place signs or ads on Transit Utility bus shelters.
Sponsors: David J. Cieslewicz, Robbie Webber, Jed Sanborn, Noel T. Radomski, Zachariah Brandon, Judy Compton
Attachments: 1. CityAttyREPORT-busshelteradvertising.pdf, 2. 04086 registration stmt.pdf
Date Ver.Action ByActionResultAction DetailsMeeting DetailsWatch
10/17/20061 COMMON COUNCIL AdoptPass Action details Meeting details Not available
10/3/20061 Mayor's Office RECOMMEND TO COUNCIL TO ADOPT - REPORT OF OFFICER  Action details Meeting details Not available
8/1/20061 COMMON COUNCIL ReferPass Action details Meeting details Not available
7/25/20061 TRANSIT AND PARKING COMMISSION (ended 06/2018) RECOMMEND TO COUNCIL TO ADOPT - REPORT OF OFFICERPass Action details Meeting details Not available
7/24/20061 BOARD OF ESTIMATES (ended 4/2017) Return to Lead with the Recommendation for ApprovalPass Action details Meeting details Not available
7/20/20061 Finance Dept/Approval Group Approved Fiscal Note By The Comptroller's Office (AFTER CC INTRO)  Action details Meeting details Not available
7/11/20061 COMMON COUNCIL Refer  Action details Meeting details Not available
7/11/20061 TRANSIT AND PARKING COMMISSION (ended 06/2018) Refer  Action details Meeting details Not available
7/5/20061 Attorney's Office/Approval Group Approved As To Form  Action details Meeting details Not available
7/5/20061 Attorney's Office Fiscal Note Required / Approval  Action details Meeting details Not available
7/5/20061 Finance Dept/Approval Group Fiscal Note Pending  Action details Meeting details Not available
7/5/20061 Attorney's Office Referred for Introduction  Action details Meeting details Not available
Fiscal Note
No expenditure is required to enact the Ordinance. The Ordinance change will allow Metro Transit to place advertising on bus shelters, thus increasing potential revenues in support of Metro Transit operations.
Title
Creating Section 31.04(6)(e)2. as a Charter Ordinance, creating new Subdivision 3.51(4)(i) as a Charter Ordinance, and renumbering current Subdivisions 3.51(4)(i) through (k) to (j) through (l), respectively, and renumbering current Section 31.04(6)(e) as 31.04(6)(e)1, all to allow the City to place signs or ads on Transit Utility bus shelters.
Body
DRAFTER'S ANALYSIS: State law and regulations limit the ability of the City of Madison to place signs or ads in the right-of-way. The City Attorney has interpreted this law as restricting the City's ability to place advertisements on bus shelters located in the right-of-way. This ordinance, by exercising the City's constitutional home rule rights to adopt a Charter ordinance, makes a limited exception for signs or advertisements at Madison Transit Utility bus shelters.
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Pursuant to Section 66.0101 Wis. Stats., 2003-04, and notwithstanding the provisions of Section 86.19 Wis. Stats., 2003-04, the Common Council of the City of Madison do ordain as follows:

1. Subdivision (e) entitled "Public Right -of- Ways" of Subsection (6) of Section 31.04 entitled "Administration and General Provisions" of Chapter 31 entitled "Street Graphics Control Ordinance" of the Madison General Ordinances is hereby amended by creating a sub. 2 thereof as a Charter Ordinance to read as follows:

"(e) Public Right-of-Ways. 2. This subsection does not apply to those matters set forth in sec. 3.51(4)(i), MGO. This is a Charter Ordinance adopted pursuant to sec. 66.0101, Wis. Stats., and Article XI, Sec. 3 of the Wisconsin Constitution."

2. New Subdivision (i) entitled " Bus Shelter Signs " of Subsection (4) entit...

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